As a design leader, I instill the discipline of design and strategy to client and project teams so that they can be truly customer-centric, develop stronger ideas, and de-risk innovation. Over the last four years, I've had the pleasure of helping Doblin London build a design practice from the ground up and creating a culture that fosters a positive and inspiring work environment. Further, I've found additional outlets to push the boundaries of design. I was the President of the New York Chapter of IDSA and helped put the previously stagnant chapter back on the map through engaging events and inspiring content.